The goal of your profile summary is to be friendly, likable, and to empathize with your target audience

Write in a casual style, like chatting with a friend. Demonstrate your understanding of the challenges the reader confronts. Tell of your professional joy overcoming those challenges. The summary has 3 key objectives Present yourself as someone the reader might enjoy working with Show your passion for solving the reader’s problems Get them to read …

Your LinkedIn Profile will be ignored without this

A good headline compels you to read the article, right? Similarly, your profile Headline should interest your target audience and make them want to read your entire profile. Your target audience includes potential customers, employers, and business partners. People you might want to work with. ✅Your headline should say you matter to them. ✅Pique their …